For the past few weeks, there's been a trend of people seeing their number of likes decrease. Is it related to Instagram hiding likes in some countries as part of their anti-bullying program? Maybe.
One thing for sure is that Instagram has updated their algorithm. Is that a push to encourage Instagram business…Read More
What is influencer marketing? To better understand it, you need to understand one thing. Traditional media through TV, radio or online banners on websites are on the decline. The reason being that 1, it costs a LOT of money and 2 the user’s behaviour have changed. People can notice an ad from …Read More
Creating a cohesive Instagram feed is THE ultimate goal for social media influencers. And the reason being is because it makes your account looks more sophisticated, more appealing to the users eyes and increases your chances to close brand deals. Although some creators on Instagram would …Read More
Let’s face it, Facebook ads takes time and practice to master. If you are just getting started, you might feel overwhelmed by the amount of information available and all the different secret ninja techniques marketers are sharing online. They may show you what worked for…Read More
I really enjoyed watching this last video of Casey Neistat where he highlights a very important topic: social media addiction. If you don't pay attention to the time you spend using social media, this will affect you in a bad way. There are many bad side effects of the use of social media that…Read More
Today I’d like to talk about an online training that really helped me travel the world and earn a passive income online as a travel blogger. If that is something you are after, you are at the right place. If not, you can close this window and wait for my next article next week. You see, I went to university to do…Read More
Research shows that 3 out of 4 consumers turn to social media when considering a purchase. And when they made the purchase, they use social media for customer service and keep up with companies updates. Therefore, it is important for marketers to think about the metrics across…Read More
Have you been thinking about a business idea but have been putting it on a side because you did not have the funds yet to make it work? Or maybe you are already running a small business but are spending too much money and time on all the online softwares you have to use?
Does that sound familiar?Read More
2018 according to Inc.com was the year of micro-influencers, meaning that brands would rather work with several micro influencers to reach their target audience than big influencers with hundred thousands of followers. Micro-influencers are considered to have a following between 10k and 50K followers.
The main advantage of working with several micro-influencers is….Read More